A random list of things to do, items I have identified has worthy pursuits. Recommendations welcome.
- Learn French and Chinese (Mandarin)
- Understand the science of cooking and/or baking
- Learn how to produce a successful podcast
Books to Read or Finish
- Capital in the Twenty-First Century. Thomas Piketty
- Drawdown: The Most Comprehensive Plan Ever Proposed to Reverse Global Warming. Paul Hawken
- Influence: The Psychology of Persuasion. Robert Cialdini
Updated June 8, 2018: Added to the Sales & Marketing section.
Some things take time to answer, but it doesn’t stop them from being asked. This is a on-going list of these linger questions I want to explore further; no particular order.
Sales & Marketing
- When does marketing end and sales begin?
- How do we build relationships using internet technology? (i.e. techniques, tools)
- How is the strength of a relationship measured?
- I have heard people speak of high-tech vs. high-touch, does such a dichotomy exist? If we are organizationally incompetent when it comes to technology (e.g. implementation, process integration) does this mean we down play the use of it in our work?
- What is the right time to introduce tools, like CRM, to your sales process within a startup or early-stage company? Do you always need to invest in these tools upfront, or is it something you ease into? (Prices of various tools and systems are not necessarily cheap, and learning them is sometimes better said than done.)
- Why is there so much more literature on marketing than sales? (It is said, of our scientific knowledge and understanding, that we know 90% of physics, but only 10% of biology. Is it similar with sales and marketing, respectively?)
- Can the importance of marketing be explained by an increased reliance on branding as a result of e-commerce?
- What role does ethics play in marketing today?
- Do those disclaimers on the bottoms of emails (e.g. “The information contained in this electronic communication is confidential. It is intended only for the use of the recipient…”) really do anything? Should we all be using those? Is it necessary to explicitly state that a message I send a coworker was only intended for that audience of one?
- When we say diversity matters to an organization, what does diversity mean? Racial diversity? Gender diversity? Diversity in life experiences?
- How do we create personalized or progressive pricing? What data or information would we need to consider when establishing a price? Do we price low to a risk-averse person while pricing higher to a risk-prone or early-adopter type? Or is it based on income only?
- What role so consent play when contacting prospective clients/customers?
- How do companies build trust with customers? How is this impacted in retail and in online experiences?
Membership & Recruitment
- Can we recruit quality and quantity? (Tackle the case of quality vs. quantity, as I believe it to be false.)
- Is email dead when it comes to fundraising?
- Why has recurring gifts not picked up within higher education fundraising efforts?
- What is the balance between high-tech and high-touch when it comes to fundraising? (e.g. Major gift, annual)
- Why do we still have annual giving? (Why aren’t all fundraisers major gift fundraisers?)
- Why do people who hate regulation struggle to name a single regulation they wish to repeal?
- When we talk about Google or Facebook controlling demand, what happens when that is an entire government? Is this what being a competitive country will mean for the 21st century? [view post]
A running list of places to see — and a tally of those I have been fortunate enough to experience.
Yet To Be Done
- Hot air balloon ride
- Visit all 59 National Parks (with Dad)
- Bike ride the Cabot Trail (Nova Scotia)
- Hike to Machu Pichu
Ski out West (e.g. Aspen, Whistler) (2018)
- Take Cameron to Disney World
- Take Cameron to Europe
Growing up, I had a paper route. Often I would visit with customers, one in particular — Joan Henick. She had a thirst for life; at age 76 she bought a PC to learn and scour the internet for photos, articles from NASA, and email with old friends. I’ll never forget, I had traveled one summer to Great Britain during a three-week program. Joan loved that I had exposure to those things, “but,” she interjected, “never forget to see your own country.” I keep her advise in my mind, always.
National Parks & Monuments Visited
- Glacier National Park (2009)
- Yellowstone National Park (2009, 2017)
- Grand Tetons (2009)
- Zion National Park (2012)
- Bryce Canyon National Park (2012)
- Capitol Reef National Park (2012)
- Canyonlands National Park (2012)
- Grand Staircase Escalante National Park (2012)
- Arches National Park (2012)
- Acadia National Park (2014, 2016, 2017)
- Devils Tower National Monument (2017)
- Mount Rushmore National Monument (2017)
- Wind Caves National Park (2017)
- Badlands National Park (2017)
- Shenandoah National Park (2017)
Cities, States & Countries
- Mexico (2017)
- Colorado (2016, 2018)
- England & U.K. (1997, 2017)
- Ireland (1996)
- France (1998, 2011)
- Germany (2001)
- Switzerland (1998, 2001)
- Austria (2001)
- Italy (1998, 2002, 2011)
- Monaco (2011)